To conduct my audience research I used Uk tribes (uktribes.com) to see what audience my music video would appeal to and after browsing the website I have decided the most suited audience is Young Alts.
Young Alts listen to a huge variety of bands and try Skater, Emo and even Urban fashions. They also love a lot of mainstream fashion and music. The Young Alts make for a largely safe and non-judgemental Tribe in which to experiment with all of these styles.
The Tribes icons are Kurt Cobain, Hadouken!, Greenday, Bring The Horizon & You Me At Six
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